The communication activities of the Save Your Energy campaign conducted nationwide by Enerjisa were carried out.
The communication activities of the Save Your Energy campaign conducted nationwide by Enerjisa were carried out.
Enerjisa's messages on savings and sustainable energy were communicated to the target audience to enhance campaign awareness.
The starting point of the campaign highlighted the benefits that can be achieved through savings. Campaign messages were tailored and media communication activities were conducted based on channel specificity.
At the same time, blogger outreach was conducted, and the specially prepared gift kit was shared with mother, baby, and child bloggers.
The campaign achieved strong visibility through media coverage and blogger articles.